The Japanese Art of Video Game Translation

A retail display with a large selection of games for platforms popular in the early 2000s
A retail display with a large selection of games for platforms popular in the early 2000s.

Making profit just by doing Japanese translation can already regard you as an artist. The rise of video games can be the most sought-after opportunity for translators. However, it is not always easy as it seems.

Why Good Translation is Important

Translate written in Chinese in a Chinese-English translation dictionary
Translate written in Chinese in a Chinese-English translation dictionary

Interpretations and translations have been important tools in order to exchange ideas between different cultures. In the past, colonizers were able to explore lands and learn about other tribes’ cultures because of fluent translators. The art of translation enabled the world to become smaller for people to discover each other.

Brazilian Portuguese Localization

The majority of Brazil speaks Brazilian Portuguese. Their culture is heavily influenced by American mass media. Many of their prime-time television shows are foreign. They are all subtitled. This is the same for many marketing materials.

 

Accessing the Malaysian Retail Market

New large shopping malls attest to Malaysia’s economic growth. The country fared better than its neighboring countries. The Malaysian consumer’s shopping lifestyle is changing. They are more sophisticated. Consumers are growing more confident with spending.

retail market malaysia

Japanese Video Game Translation

The video games industry has a net worth of $80 billion. It’s one of the biggest forms of entertainment. Developers want to make their games more accessible to players. Localization is a key component in the development process.

video game translation